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Tuesday, June 14, 2011

Rolls Royce Owners Adds Some Color to Phantom Limo

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Back in the mid-1990s, Volkswagen’s designers came up with a bright idea (literally…) involving the Polo supermini and the colorful theatrical character Harlequin. The result was the Polo Harlekin or Harlequin featuring a multi-colored body. Against all odds, the strange looking Polo proved to be a moderate success with Volkswagen boosting the initial production run from 1,000 cars to a total of around 3,800 units.

Apparently, the allure of a multicolored car isn’t limited to the masses as the owner of this Rolls Royce Phantom proves. According to the team over at Autogespot, it belongs to a UK resident named Alan who happens to own a number of exotic supercars including a Lamborghini Murciélago LP640 Roadster, Pagani Zonda F Roadster and a Spyker C8 Spyder.

Post Title → Rolls Royce Owners Adds Some Color to Phantom Limo

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Friday, April 29, 2011

Mini to Use Rolls Royce-Prepped Goodwood as a Sub-brand for Bespoke Models

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In the same way the John Cooper Works moniker designates high-performance models, Mini plans to use the Goodwood name as a sub-brand for high-end luxury versions of its cars. According to British magazine Autocar, which quotes sources from within the company, the Goodwood badge will be used on luxurious, bespoke Minis just like the JCW badge is put on its high-performance models.

The first model of the Goodwood line is the “Mini Inspired by Goodwood”, which made its world premiere at the Shanghai auto show. The car is essentially a Cooper S that sports unique styling cues and trim options designed “in close collaboration” with Rolls-Royce. The name itself pays tribute to Rolls-Royce's headquarters, while the Shanghai unveiling signals the importance of the Chinese market for very expensive Minis.

Post Title → Mini to Use Rolls Royce-Prepped Goodwood as a Sub-brand for Bespoke Models

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Saturday, February 26, 2011

Rolls Royce Phantom

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Rolls Royce will be showcasing a one-off, fully electric powered Phantom at the Geneva Motor Show on 1 March 2011. The British automaker said the car will serve as a working test bed to explore the feasibility of battery-powered Rolls Royce models in the near future.
“We have engineered the world’s first battery electric vehicle for the ultra-luxury segment,” said CEO Torsten Müller-Ötvös, speaking from the company’s headquarters in Goodwood. “With this vehicle, we begin an exploration into alternative drive-trains, seeking clarity on which alternative technologies may be suitable to drive Rolls-Royce motor cars of the future.”
The 102EX, also known as the Phantom Experimental Electric (EE), will go on a world tour in 2011 offering Rolls Royce owners and enthusiasts in Europe, the Middle East, Asia and North America the opportunity to test drive the car and share their experiences, thoughts and concerns directly with the company.
According to Rolls Royce, these include the 102EX's ability to deliver an acceptable range between re-charges and to operate in extreme weather conditions, as well as to benchmark reliability and quality against customer expectations.
“I must be convinced that any alternative drive-train we choose for the future delivers an authentic Rolls-Royce experience,” added Müller-Ötvös. “It must be a technology that is right for our customers, our brand and which sets us on a sound footing for a sustainable future.”
Rolls Royce said it will reveal photos and full technical specifications for the 102EX at the Geneva Salon on March 1.

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